**Poczta Shoper – whether it’s worth using? Drawbacks and limitations of this solution**
Shoper’s Post is one of the features offered by the Shoper platform, which is an online store subscription that allows you to configure a mailbox linked to your domain. Although it seems like a practical addition for store owners, this solution has its drawbacks that are worth knowing before making a decision about implementing it.
**What is Shoper’s Post?**
Shoper’s Post allows creating professional email addresses, such as contact@yourstore.pl, which can affect how your brand is perceived by customers. This solution seems like a natural choice for those using the Shoper platform, but it is not always an ideal solution.
**How does Shoper’s Post work?**
Shoper’s Post is available as part of the purchased hosting package on the Shoper platform. Users can create email addresses linked to their store domain and manage mailboxes through the administrative panel.
**Configuration process:**
1. **Logging in to the administrative panel:**
* Go to https://panel.shoper.pl/ and log in to your account.
2. **Configuring the domain:**
* Assign a domain to your store if you haven’t done so yet.
3. **Creating a mailbox:**
* In the email section, create a new email address by providing the username and password.
**Benefits of Shoper’s Post**
Although this solution has its limitations, it may be useful in certain situations:
* **Simple configuration:** Everything is handled within the Shoper panel, eliminating the need to use external hosting services.
* **Linking with store domain:** Using an email address with your store domain name looks more professional than using free services like Gmail or Yahoo.
* **Basic technical support:** In case of problems, you can contact Shoper’s technical support.
**Drawbacks of Shoper’s Post**
1. **Limited functionality**
Shoper’s Post offers only basic email management features. Compared to advanced services such as Google Workspace or Microsoft 365, it lacks modern tools like advanced spam filters, document sharing functions, and integrations with other office applications.
2. **Low mailbox capacity**
The available disk space for emails may be limited within the service. If you have a large number of email messages, you will quickly find that you need additional storage space, which generates additional costs.
3. **Delivery problems**
Email addresses configured on the Shoper platform may sometimes end up in the “Spam” folder of recipients, negatively affecting communication with customers. This is due to the fact that Shoper’s servers are not always optimally configured for email reputation.
4. **Lack of advanced analytics tools**
The platform does not offer detailed reports on emails, such as tracking opens, clicks, or promotional campaign effectiveness.
5. **Dependency on the Shoper platform**
Using Shoper’s Post is tied to dependence on the platform. In case you change your online store provider, you will need to transfer your entire email infrastructure, which can be time-consuming and problematic.
**Alternatives to Shoper’s Post**
If you need a more advanced and reliable solution, consider using external email services:
* **Google Workspace (formerly G Suite):** An advanced tool offering high deliverability, large disk space, and integration with office applications.
* **Microsoft 365:** A professional tool with business features, including advanced email and applications like Word, Excel, and Teams.
* **External hosting servers:** Services such as OVH, Home.pl, or nazwa.pl allow you to configure your email using your own domain.
**Summary – is it worth using Shoper’s Post?**
Shoper’s Post may be sufficient for small online stores that don’t require advanced email communication features. However, for larger businesses needing reliability, advanced functions, and larger mailbox capacity, consider alternative solutions. Before making a decision, carefully analyze your needs and the limitations of this service to avoid potential problems later.
Do you have problems with the Shoper platform or are you tired of subscriptions and its limitations?
Good news is that there are alternatives available for one-time payment with practically unlimited capabilities. Would you like to discuss it? Use the form below or give us a call. We have over 20 years of experience in the industry in Poland and abroad.
(Note: This translation has not been edited or reviewed by native English speakers. It’s possible that some nuances, idioms, or specific Polish expressions may not be accurately conveyed.)
