Imagine a typical shop in a shopping mall with an area of, for example, 100m2 that you pay monthly for. Let’s assume your turnover reaches the limit; you simply cannot serve more clients, so you think about renting additional space in the mall, then negotiate the price, but usually, discounts don’t apply in such cases because spaces in shopping malls are usually sold out quickly, so you have to pay another 10,000 zł per month for the additional 100m2 (if there’s any available space to rent). You also have to buy expensive equipment and pay irrational construction costs, etc.
This is what happens in traditional shops – just costs, endless costs. Not to mention staff-related expenses and their service costs…
In the world of online stores, things can be similar; there are two types of solutions that unfortunately create such problems.
1. Online store on a subscription model
Your turnover increases, and suddenly your monthly fee for 200 zł per month jumps to 1000, 2000, 3000, or more zł! Can you expect to receive any “extra equipment” or something that will enhance your offer in return for this amount?
No…
In the traditional shop I mentioned earlier, it’s possible because you decide what equipment to install when expanding the space. With an online store on a subscription model, you don’t have such an option even if you wanted to pay a higher fee; the solution is closed.
What’s more, you’ll be forced to pay more for the same set of options as your turnover increases… absurd!
But there are also other types of solutions…
2. Dedicated online store
Prices can give you a headache – amounts like 20-30-50 thousand zł for such an online store are not uncommon. What is a dedicated online store?
It’s an online store written in PHP or another programming language from scratch tailored to your needs; it sounds good, right? You pay and get a tailor-made shop like a bespoke suit. But what happens when you need to “expand” such a shop…
You’ll have to pay irrational amounts of money because you’re tied to the contractor who built this online store for you; the contractor will calculate and bill you for additional options… at several thousand zł, and would even offer maintenance services at an additional few thousand zł per month…
What happens if the company that created this online shop goes out of business?
It’s obvious – you’ll be left with a problem because no one will take over the development of this software; the costs would be so absurd that they would basically boil down to building a new online store from scratch for you by another contractor.
Imagine a different situation now…
Imagine a traditional shop in a shopping mall in a big city, with an area of, for example, 100m2 and the following features:
* The shop is owned by you at a price that’s one-tenth of what shops like this cost in such locations.
* You have unlimited possibilities to expand your shop without any additional fees.
* Your shop has no extra charges for equipping an expanded area with nice gadgets that will enhance customer experience – e.g., large and intimate fitting rooms where staff will bring you new products to try on, and take away those that don’t fit, making the tedious task of trying on clothes more enjoyable with nice breaks like a glass of good wine, or even entertainment for your partner waiting in line while you’re trying on your 20th dress.
In this scenario, construction workers would expand your shop freely without any additional fees, and when they finish their work, they’ll smile at you and ask – “Is there anything else we can do for you for free?”
How unrealistic does that sound in the context of traditional shops?
There is one online solution that meets these criteria:
An online store built by me.
* The shop will be yours to own.
* It has unlimited possibilities (self-service, uncomplicated) for free expansion from a base of tens of thousands of free components expanding its functionality as needed.
* You won’t have to pay anyone extra fees for its expansion because you’ll do it yourself with just a few clicks.
* You can change the main shop layout at any time using a comprehensive graphical editor where you can easily rearrange the entire main page with free elements enhancing customer experience – e.g., banners, eye-catching sliders, promotional windows, bestsellers, and other novelties of modern technology… all that’s like playing with Lego blocks.
* You won’t have to pay anyone for its expansion or updates because the shop will update itself automatically, along with all its modules, so it’ll always be safe and feature-rich.
The online store costs just 3700 zł net (a one-time fee split into a deposit and the remaining amount paid after the shop is completed).
* You pay once and become its owner.
* You can use it freely.
* You can expand or modify it yourself without programming knowledge (all in a graphical mode – like playing with Lego blocks).
* You can sell anything and anywhere in the world.
* You can have any language, including multilingual versions that you can create yourself.
* You can integrate it with any global wholesaler.
* You can use any payment systems.
* You won’t have to pay anyone extra for its expansion or updates because the shop will update itself automatically, along with all its modules…
