How to Get Organic Traffic in a Very Niche?
Below are some ways that can help you get organic traffic in a narrow or more specific niche:
1. Find the right keywords: Before you start creating content, start by researching the most popular keywords in your niche. Use keyword analysis tools like Google Keyword Planner or Ahrefs to find keywords worth focusing on. Make sure your content includes these keywords, but avoid overusing them, which can negatively impact SEO.
2. Publish regular high-quality content: Create regularly interesting and valuable content that will interest your target audience. Creating constantly updated and engaging content is crucial for search engine optimization. Remember that you must provide value to make people want to return to your site.
3. Optimize your website: Make sure your website is easy to navigate, with a clear and readable layout. Pay attention to SEO elements like meta tags, titles, and descriptions, as well as page loading speed, which affects search engine rankings.
4. Build backlinks: Backlinks are crucial for search engine optimization. Try to get backlinks from other websites that have high-quality content related to your niche. You can do this by reaching out to other website owners, participating in affiliate programs, or publishing guest posts on other people’s sites.
5. Utilize social media: Social media can help you gain organic traffic, especially in a narrow or more specific niche. Share your content on your social media profiles and engage with groups related to your niche, where you can share your content and connect with people interested in your niche.
6. Optimize for long-tail keywords: Long-tail keywords are less competitive and often more targeted to specific search queries.
List of Competition Keywords by Traffic
If you want to increase organic traffic on your website, it’s worth using a list of keywords used by your competitors. You can create such a list by creating a list of your main competitors and using tools like Ubbersuggest, Spyfu or similar keyword analysis tools to find low-competition keywords that your competitors are already interested in. This means you can use keywords that are easier to achieve and which your competitors are already after, which can help you get better search engine rankings.
Frase.io Content Analysis
If you want to optimize your website, it’s worth performing a content analysis to identify the keywords that will help you increase organic traffic on your site. Frase.io is an instrument that offers a content analysis tool using data from Google Search Console. With this tool, you can get a detailed report that will help you find low-competition keywords and gain organic traffic. With Frase’s content analysis, you’ll see which keywords are most frequently searched by users, what content they’re based on, and which other sites occupy the best search engine rankings.
Backlinks
Backlinks are an important factor that affects your website’s position in search engine results. If you want to build backlinks properly, start by creating a list of potential websites that can link to yours. Then see what kind of content you can create for these sites to catch their owners’ attention. This way, you can more easily reach the right websites and give them exactly what they need to get a valuable backlink.
MVCs, LLPs, Quick Wins
MVCs, LLPs, and Quick Wins are three tools that help plan and implement SEO strategies.
1. MVCs (Minimum Viable Changes) – minimal changes you can make on your website to increase organic traffic. This approach focuses on the most important areas affecting SEO results and concentrates on introducing small changes that bring quick effects. It may involve changing page titles, meta descriptions, headings, text on a page, etc.
2. LLPs (Long-Term Play) – long-term strategies aimed at increasing organic traffic over several months or even years. This approach focuses on long-term goals like building reputation and authority in your industry, creating valuable content, and link building. It’s a more complex strategy requiring time and effort but can bring long-term benefits.
3. Quick Wins – quick successes you can achieve by making small changes to your site or using short-term opportunities. This approach focuses on fast results that can be achieved within days or weeks. It may involve using popular trends, creating seasonal content, using low-competition keywords, etc.
Each of these tools has its advantages and can be applied depending on the goals and needs of your website. When planning an SEO strategy, it’s a good idea to use diverse approaches and tools to achieve the best results.