Is it a good idea to launch an online store on PrestaShop?
PrestaShop is a popular e-commerce platform that offers a wide range of features and possibilities for online store owners. Although it has many advantages, there are also some disadvantages that you should consider before deciding to use it. Below I have described the system’s characteristics with more emphasis on its drawbacks.
PrestaShop offers many advanced features that allow for complex management of an e-commerce website. It has a wide range of modules and plugins that can be installed to customize the store according to individual needs. It also offers numerous configuration options that allow personalization of the appearance and functionality of the store.
However, there are several drawbacks associated with PrestaShop:
- Ergonomics and usability: PrestaShop is often criticized for its non-intuitive and complicated user interface. Navigation through the administrative panel can be difficult, especially for new users who have no prior experience with e-commerce systems. Configuring the store and adding products requires time and effort, which may be frustrating for some users.
- Need for technical knowledge: PrestaShop requires a certain level of technical knowledge and skills to configure and customize it. People without experience in programming and web development may have difficulty fully utilizing the system’s potential. The need to use code, modify templates, and install plugins can be complicated for some users.
- Operating costs: Although PrestaShop is a free open-source system, applying many modules, templates, and plugins can be associated with additional costs. Some of these extensions may be paid, and also require license fees or subscriptions. Furthermore, features such as multi-store management may only be available in more expensive versions of the system.
- Technical requirements: PrestaShop requires a suitable hosting environment and resources to function smoothly. In cases of larger e-commerce websites or numerous products, it may be necessary to have a stronger server or dedicated hosting, which can be associated with additional costs.
In summary, PrestaShop offers advanced features and possibilities for e-commerce stores, but also has some drawbacks such as poor ergonomics, complicated user interface, and operating costs. Before choosing an e-commerce system, it’s worth considering your needs, technical skills, and available resources to make an informed decision.
Analyzing Google search results, I often see queries related to e-commerce such as “prestashop how to start” – my advice is not to start, you’ll save a lot of money and time.
The existence of Presta Shop provides us with specific annual revenues, no, not from building online stores on this platform (: but from migrating stores to the WordPress/Woocommerce solution, store owners on PrestaShop curse the day someone convinced them to build an e-commerce website on this platform, searching for a way out of this toxic ecosystem. Companies that built their websites for them are disappearing because the market is quite niche, people who once tried Presta will not return to it because it’s chaotic, non-intuitive, and problematic in development, too expensive to manage through external companies, unfortunately, it is necessary.
If you have a problem with your Presta shop, contact us, we’ll migrate your store, orders, customers to the best e-commerce platform in the world – WordPress/Woocommerce, no wonder it works on it over 40% of all online stores worldwide, millions of users around the world can’t be wrong (:
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If you don’t have an e-commerce website yet and are looking for a developer, use the form below. We specialize in building e-commerce websites and online stores, as well as advertising campaigns for almost 2 decades in Poland and abroad, we can help you. E-commerce store or website, it doesn’t matter, we do everything in any language, any necessary integrations.
