Tag Archives: budowanie zaufania

The Power of Micro-influencers: How Small Firms Build Authenticity and Loyalty through Collaboration with Smaller Creators

Why Micro-Influencers Are Key for Small Businesses? In the age of social media, influencer marketing has become one of the most effective ways to reach new customers. While partnering with large influencers can be successful, an increasing number of small businesses are focusing on micro-influencers. Micro-influencers are creators with a smaller following (usually between 1,000 […]